Getting Your Online Business Started | The Basics
About The Webinar Series..
Shopify LA and the LAGLCC have teamed up to bring you a three-session E-Commerce bootcamp. Together, we will learn the basics of creating an online business. Before building your store, we will cover the fundamentals of E-commerce and Omnichannel selling. We’ll also hear real life experiences, wins and challenges from entrepreneurs who have chartered the waters before you. This is designed to help you build a solid and successful brand online. Register for all three sessions today!
The LAGLCC promotes business networking amongst its members and the community at large. This network fosters sharing information, ideas, contacts, products, and services which help to strengthen and expand our businesses. LAGLCC increases the economic growth of LGBTQ along with allied professionals through business development, leadership and meaningful advocacy.
Shopify LA serves the greater Los Angeles area by offering free 1:1 business consultations with their Support Advisors where they can answer any inquiries you may have regarding your Shopify store. They also specialize in inspiring and empowering the community to start their online business through the use of free business training and online workshops. Learn more at la.shopify.com.
10/27 - Intro to Omnichannel Selling - What is E-commerce? What does Omnichannel selling mean? How do I get started? What are the differences between selling online and having a fully live online store? In this series, we will cover everything and more along with an insightful Q&A session with Chris from Shopify LA
11/3 - My Entrepreneural Journey - What does it take to be an entrepreneur? How do you get started? What do day to day operations look like? What challenges are to be expected. Meet Stoney Michelli Love, Founder, CEO and artistic visionary behind STUZO CLOTHING. Stoney will share her entrepreneurial journey with us and answer some of the burning questions about operating a business, entrepreneurship, and the tools used along the way.
11/17 - Branding 101 - Defining your brand is arguably the most crucial part of starting a business. What is your unique selling proposition? How does copy and photography work for your brand? What exactly is a target audience? How to separate yourself from competition and the effective communication to the end user, your customer. This session dives directly into brand building, and the key steps to sharing your mission statement with the world.