What You Will Learn In The Webinar

​​​​​​​The most common metaphor in the hydrogen industry is the “Chicken Egg” analogy. “If we only had the infrastructure, the vehicles would come.” vs. “If we only had the vehicles, we would build the infrastructure.” You know those dialogues.

The answer is: You have to build both at the same time and at the same time pace – but that’s easier said than done.

NEUMAN&ESSER has been a GOLD Sponsor of the Mission Hydrogen Webinar Series since the beginning. They are a world class company with 175 years of experience and a typical “German Mittelstand” family business. Outstanding quality, reliability and a long-term strategy are some of the keys to their success. NEUMAN&ESSER (NEA) are especially famous for their compressors, but in recent years they have become a supplier of various systems along the hydrogen value chain such as electrolyzers, biogas reformers and refueling stations.

Another typical German company is lead by Andreas Haller. His great-grandfather was a “carriage entrepreneur” (I don’t know if that’s the right word, but I think one would call it like that today). When trucks came up, he started to sell and repair them and downsized his carriage business. His friends thought he was crazy: “This new stuff is never going to succeed – it’s too expensive, too loud, unreliable, and there’s no infrastructure.”
When his grandfather took over the business and started to sell and repair tractors after WW2, the farmers were skeptical: “We don’t need that. We have good horses. You are going to fail with your modern technology that nobody wants.” The rest is history.
Now Andreas has started a company called Quantron to build fuel cell trucks. Investors include NEUMAN&ESSER and Ballard, partners in the US include FirstElement and others.

In our next webinar, NEUMAN&ESSER and Quantron explain their strategy to offer full hydrogen ecosystems to their customers both in Europe and North America – including fuel, refueling stations and trucks.

You are going to learn:

• What it takes to solve the “chicken egg” problem
• What the Quantron trucks in Europe and North America look like and what specification they have
• What the infrastructure will look like
• What the business model looks like
• What you can do to profit