Data & Marketing Trends for 2021

2020 has been a roller coaster of a year. We will talk about how you can objectively assess your prior year’s strategy and impact setting you up to use smart trends and threats for data-driven decisions going in to 2021.

  • Jee Vahn Knight | Director of Growth, RedRover Sales & Marketing Strategy

    As Director of Growth, Jee’s ensures the highest quality of touchpoints with RedRover’s clients from the first pitch to delivery. She also leads an amazing team of account managers and growth strategists who spend their days discovering and driving opportunity for clients and prospects. An agent of change, Jee has never been satisfied with “the old way is the best way,” she continually motivates herself and her team to discover new ways to engage.

  • Ray Giang | Vice President, Planning & Advisory Services, MR-ProFun

    Ray Giang has spent more than a decade working for MR-ProFun as a key advisor to many of MR-ProFun’s clients from cultural experiences to brand centers to unique one-of-a-kind experiences. His projects and clients range from small non-profit institutions that are just starting up to large themed attractions. Utilizing research, data analysis, and best practices, Ray develops strategies and plans to help clients reach their goals. From pricing strategies that have helped clients grow admissions revenue by over $1 million in a year to developing business and operating plans to help attractions plan and succeed. Ray has a passion and love for the industry which has fueled his desire to help clients reach their goals and introduce more fun, educational, and unique experiences to this world.

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