AWARN Alliance Webinar

​​​​​​​NextGen TV and the Future of TV Weather

About the 'Weathernar'

The AWARN Alliance, the leading advocate for advanced emergency alerting and information powered by ATSC 3.0, sees Next Gen TV as a game-changer for the broadcast and weather industries.

​​​​​​​Join us for a unique “Weathernar” webinar that will focus on how ATSC 3.0 is a powerful new tool for improving public safety, as well as the entire landscape of emergency alerting and information, especially weather-related warnings.

A terrific panel of thought leaders and innovators will share their insights on the profound impact that Next Gen TV can have for the whole weather enterprise. Following a “level set” on ATSC 3.0/Next Gen TV from ATSC President Madeleine Noland, panelists will explore how the new system can help address the challenges of delivering vital, often life-saving weather information.

Key focal points will include the National Severe Storms Laboratory’s next-generation severe weather forecast and warning framework, known as FACETs, The Weather Company’s (an IBM Business) smart automation powered by augmented intelligence, and efforts of weather enterprise entrepreneurs who are already innovating with ATSC 3.0.
The AWARN Alliance is leading the way for using NextGen TV to Improve emergency alerting, as well as the critical news and information that follow. In the year ahead, we will convene thought leader roundtables between our members and leading innovators in tech, media, forecasting, emergency management, government, and business. Visit our website,, for updates!

  • John Lawson


  • Madeleine Noland


  • Veronica Johnson


  • Kodi Berry


  • Rodney Thomson


  • Mark Taylor


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