FREE WEBINAR
Strategies for 2021's Revolutionised Digital Marketing Landscape
Post pandemic shifts in consumer preferences have been significant. With 4 out of 10 people working from home, marketing strategies will need significant changes if not a complete overhaul. Tune in to our webinar to find out. COVID has led businesses to switch to eMarkets at a massive scale. With industry reports stating that the decline in physical transactions is expected to be irreversible and as much as 43%, whereas online transactions are going to receive a 4x boost. The first test of this new digital economy was the 2020 winter marketing season where all businesses big and small got an equal opportunity to compete for the e-space, find out how customer engagement will change in this new economy.
Saksham Sharda | Outgrow.co (Moderator)
Saksham Sharda is the Creative Director at Outgrow.co as well as the host of the Marketer of the Month Podcast. Outgrow.co is an interactive content no-code tool that has been ranked the No. 1 B2B Tech Company in New York 3 times in a row, and has also been featured in Forbes 30 under 30
Emily Washcovick | Yelp (Panelist)
As Yelp’s Senior Field Marketing Manager and Small Business Expert, Emily is responsible for building a thriving network of local business owners, operators and marketers through education and networking events (now, exclusively virtual). She hosts events and webinars to provide business owners with resources that help them succeed and grow in the world of online reviews. Emily’s expertise lies in customer engagement, reputation management and all things digital marketing. Her knowledge encompasses countless industries and through thought leadership and speaking engagements, she’s able to share insights that business owners of all kinds can leverage for the future of their business
Hiro Tien | Viralspace.ai (Panelist)
Hiro is the Co-Founder and CEO of Viralspace.ai, a startup that helps digital marketers make data-driven decisions using AI. F500s and huge DTC brands use their software to build custom machine learning models to predict the performance of their ad creative. They're backed by Bay Area VCs such as Quest Venture Partners, Plug & Play, Lightspeed, and Village Global. Hiro also has investment experience at Google's AI Fund and is a General Partner at The MBA Fund. Previously, Hiro co-founded a Groupon-equivalent in Southeast Asia. He also holds an MBA from Stanford Graduate School of Business
Andrea Bloom | ConnectWell (Panelist)
Andrea is Founder and CEO of ConnectWell, a leading-edge provider of digital health and wellness content that is academically sourced and designed for a consumer audience. ConnectWell’s content is sourced from the UC Berkeley School of Public Health, packaged for digital delivery with rich graphic content, and written for a wide-ranging consumer audience. ConnectWell licenses its content for integration into the platforms of a broad scope of healthcare and benefits providers to engage patients, members, and employees in their health and well-being. Andrea received a BA in Economics from University of California, Berkeley and an MBA from Harvard Business School
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