Looking for SEMRush Black Friday Deals for 2023? Inside, we'll reveal all...

SEMRush Black Friday and Cyber Monday Deals 2023 (Full Details)

SEMRush is one of the all time leading SEO tools that's a must for your digital business. 

The Quick Verdict - do we recommend? YES

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Click here to take advantage of the special Black Friday Offer


Details

This 2023 Black Friday offer features a variety of extra perks and discounts. 

The limited time discounts are as follows:
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​​​​​​​About The Software

​​​​​SEMrush is one of the most popular and powerful SEO, content marketing and competitive analysis tools used by marketers and business owners. With robust capabilities to research keywords, audit technical SEO issues, monitor rankings and traffic, analyze competitors, and create content, SEMrush provides immense value.

In this comprehensive guide, we'll explore the key features of SEMrush and how to use them for doing SEO, content marketing, keyword research, backlink analysis, rank tracking, website audits, and competitive research. We'll also cover some SEMrush tips, tricks and best practices to maximize your use of this essential marketing platform.

Other Black Friday Deals?
Check out the Surfer SEO Black Friday

What is SEMrush and How Does it Work?

SEMrush is an online visibility management and content marketing SaaS platform, used by over 500,000 marketers and SEO professionals globally. Founded in 2008, it provides a robust suite of SEO and marketing tools to research competitors, monitor organic and paid search performance, uncover keywords, audit technical issues, and create strategic content.

At its core, SEMrush is a data aggregation engine, compiling information from over 140 million domains and 60+ million keywords. It integrates with Google Search Console, Analytics, and AdWords to import critical performance data. SEMrush combines this data with its own crawl of the web to provide unique insights.

The SEMrush toolkit is oriented around the following key capabilities:

  • Keyword research - Discover high volume and low competition keywords using keyword research and topic research tools. Gain insights into keyword difficulty.
  • Backlink analysis - Analyze backlinks pointing to any domain or URL, evaluate link quality/authority, and discover link building opportunities.
  • Rank tracking - Track website rankings for target keywords across organic and local search. Get notifications for ranking changes.
  • Site audit - Crawl a site to identify critical technical SEO issues like broken links, meta tags, indexing problems.
  • Competitive analysis - Research competitors' organic and paid search strategies, find content gaps, analyze their backlinks and traffic sources.
  • Content marketing - Use keyword research and competitive data to create strategic SEO content that targets rankings gaps.
  • Campaign analysis - Connect SEMrush with Google Analytics and Search Console to analyze how your keywords and content are performing. Identify issues.

These capabilities provide both strategic insights and tactical tools to improve website visibility and content marketing effectiveness. Next let's explore some of SEMrush's key features and use cases.

SEMrush Features and Tools

Keyword Research

Robust keyword research is foundational to an effective SEO strategy. SEMrush provides powerful keyword discovery and research capabilities to find untapped keyword opportunities.

Key keyword research features include:

  • Keyword Overview - Get search volume, CPC, and competition data for a keyword, along with top ranking domains and questions people ask about it.
  • Keyword Magic Tool - Insert a seed keyword and get hundreds of additional long-tail keyword suggestions to target.
  • Keyword Gap - Compare your current keyword rankings with competitors to discover new targets.
  • Topic Research - Enter a topic and get subtopic suggestions and related keywords.
  • Ranking Keywords - See the most important search terms driving traffic to a specific site or competitor homepage.
  • Keyword Difficulty - Assess how hard it will be to rank for a keyword based on metrics like past volatility and search volume.
  • Questions - Discover questions people search around a keyword for long-tailQuestion keywords.

SEMrush's vast keyword data reveals the best keyword opportunities to focus your SEO efforts on. Targeting untapped long-tail keywords is a proven way to increase organic traffic.

Competitive Analysis

Gaining insights into what your competitors are doing can give you a strategic edge. SEMrush enables comprehensive competitive research.

Key competitive analysis features:

  • Organic Research - See competitors' rankings for target keywords, along with their organic traffic sources, paid search ads, and top performing organic content.
  • Paid Traffic - Analyze competitors' PPC strategies including keywords bought, impressions, CTR, spend, landing pages, and display ads.
  • Backlink Analysis - Assess the quality and quantity of backlinks pointing to any site. See who is linking to competitors and identify link building tactics.
  • Traffic Analytics - Understand overall website traffic volumes, top pages, referrals sources, and locations. See how competitors' site traffic has changed over time.
  • Site Audit - Crawl a competitor's site to identify technical SEO issues you can fix on your own site.
  • Keyword Gaps - Uncover keywords competitors rank for that your site doesn't, revealing new keyword opportunities.

Monitoring competitors' strategies gives you an “over-the-shoulder” view of what's working in your space. You can then model successful tactics in your own SEO and content marketing activities.

Rank Tracking

Consistently monitoring keyword rankings is crucial to gauge SEO progress. SEMrush provides comprehensive rank tracking and ranking reports.

Key rank tracking features:

  • Manual Tracking - Add keywords to track rankings for target pages. Get daily/weekly email ranking reports.
  • Automatic Rank Tracking - The Position Tracking tool automatically records rankings for all keywords a site ranks for in organic search.
  • Local Pack Tracking - Track local pack rankings for keywords and locations.
  • Ranking History - Visualize rankings history for a keyword over time to see progress.
  • Lost Ranks - Be alerted when rankings decline for important keywords.
  • Ranking Reports - Schedule weekly, monthly or quarterly ranking reports for key sections or entire domain.

Regular rank tracking provides insight into which keywords and pages are moving up in rankings, and which are falling. This intelligence should guide your ongoing optimization efforts.

Backlink Analysis

Evaluating a website's backlink profile provides valuable SEO insights. SEMrush has powerful backlink analysis capabilities.

Key backlink analysis features:

  • Backlink Overview - See total backlinks, referring domains, follow/nofollow ratios, and geographic summary for a site.
  • Backlink Audit - Analyze backlinks pointing to a specific URL, filterable by type (dofollow/nofollow), anchor text, IPs, etc.
  • Top Pages - View top pages on a site ranked by number of referring domains or backlinks.
  • Linkbuilding Opportunities - Discover unlinked mentions of a site or brand that can be opportunities to earn backlinks.
  • Backlink Comparison - Compare the backlink profiles of any two domains side-by-side.
  • Disavow Tool - Identify potentially toxic backlinks to disavow.

Analyzing backlink quantity, quality and anchor text distribution provides valuable insights to help earn more quality links. SEMrush makes this in-depth analysis possible.

Site Audit

Crawling and auditing your own site identifies critical technical SEO problems. SEMrush's automated site audit does this.

Key site audit features:

  • crawlability issues - detects robots.txt blocks, limitations, and canonical problems
  • indexation issues - finds pages not indexed, blocked by noindex, duplicate content problems, etc.
  • thin or missing content - highlights thin pages that need more content
  • broken links - identifies internal, external, and redirect broken links
  • server issues - checks site speed, proper redirects, errors codes
  • structured data - scans for errors in structured data markup

Fixing these technical problems can improve SEO performance and prevent issues like pages dropping out of the index. Running regular site audits is advised.

To maximize its capabilities, SEMrush integrates with popular marketing and analytics platforms. Key integrations include:

  • Google Analytics - Connect SEMrush with GA to import organic and paid search data. Access campaign analysis reporting and share reports.
  • Google Search Console - Sync SEMrush with GSC to analyze how site pages and keywords are ranking and performing in organic search.
  • Google AdWords - Connect your AdWords account to import paid search data like spend, clicks, impressions, ad copy, keywords and more.
  • Google My Business - SEMrush can audit GMB profiles to enhance visibility in local search.
  • Facebook - Integration with Facebook Ad Intelligence provides competitive advertising insights.
  • SEMrush Sensor - Browser extension captures organic and paid search data as you browse to import into SEMrush.

These deep integrations allow SEMrush to combine its powerful crawling capabilities with real performance data from your marketing channels. This provides more robust analysis and insights. ​​​​​​​

FAQ 

  • When does the Black Friday deal start?
    November 26th, 2023

  • How long will the deals last?
    It's not been updated yet with the exact details for the 2023 deal

  • Is SEMRush Legit?
    Yes! Its a great software with amazing potential for your SEO.

  • How to contact SEMRush support
    Contact SEMrush support by chat, email, or their website.

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