FREE WEBINAR
What’s New & Improved on LinkedIn with Sheryl Cattell
LinkedIn is already the world’s largest professional network, and it is poised to dominate the B2B marketing and advertising space. This is due to owner Microsoft’s heavy investment in LinkedIn and the limits on traditional marketing such as trade shows due to COVID. If you are a B2B marketer or salesperson, meaning you sell your services to companies rather than individuals, you must be up to date with the latest and greatest of LinkedIn. LinkedIn marketing expert Sheryl Cattell of BizHack Academy will cover the newest developments and enhancements to the world’s most powerful and fastest growing B2B social media platform. Participants will come away with practical tips for how to leverage these new features to attract your ideal customer.The topics covered in the webinar include:
* LinkedIn Reviews
* Creator Mode
* Learning Hub Skill Building Platform
* Video Profiles
Sheryl Cattell
LinkedIn marketing expert Sheryl Cattell, MBA, CSM, MCLC, is a certified lead instructor at BizHack Academy and the creator of the LinkedIn Business Edge, a course to help businesses drive sales and build strategic partnerships using LinkedIn. Sheryl has spent more than 25 years in digital marketing. She is an award-winning digital marketer, former CMO/VP of marketing turned educator, and Master Certified Life Coach. Past career highlights include digital executive positions at Bank of America, Mary Kay, Travelocity, including 10 years at Bluegreen Resorts and 8 years at Dow Corning where she lived and worked in Brussels Belgium. Sheryl is the founder and past president of interactive marketing associations in South Florida and Dallas. She has taught at top universities including the University of Virginia McIntire School of Business, The University of San Francisco, and Central Michigan University. Sheryl is a graduate of Michigan State University and has an MBA degree from Central Michigan University. Sheryl Cattell and BizHack Academy are not affiliated with or endorsed by LinkedIn Corporation.
Sharon Wilson
Resort Trades magazine Publisher Sharon Scott Wilson, RRP, acts as our Host. Send comments and questions to [email protected]. Subscribe and hit the Bell icon on Resort Trades' YouTube channel to be included in Resort Industry's latest news & information outlet.
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