Manila Marketers Meetup
Virtual in the New Normal: How has the Event Marketing Landscape Changed?
Every month, GetCraft hosts the Manila Marketers Meetup, where marketers and experts from various fields talk about trends, opportunities, and marketing challenges. In the past year, we've had experts from Google PH, Nestle, Cebu Pacific, and various advertising agencies to talk about how to plan for the 2020 marketing campaign.
This August 5, we will be hosting an online meetup/live webinar, where we will tackle HOW EVENTS MARKETING HAS CHANGED AND ADAPTED TO THE NEW NORMAL.
While the events industry has been greatly affected by the pandemic, some have been able to successfully pivot to hosting online events.
Through virtual events, brands can build their thought leadership, engage with their existing customers, reach a new audience, and even drive revenue.
Some guide questions we hope to tackle are below:
-What are the platforms you use in your online events?
-How has your process changed in planning online events?
-Which metrics do you use to track your events’ effectiveness?
-What event set-up would you recommend?
-Should one host a free or a paid event?
-How do you get more people to register for the event?
VP for Business Development, GetCraft Philippines, Webinar Host