Survive The Consultancy Relevance Reset

Why Consulting Isn’t Dying—It’s Splitting. How to Make Sure You’re on the Winning Side.

Tuesday, October 14, 2:00 PM BST

About This Insider Briefing

The narrative is everywhere:
“Consulting is finished. AI has won. The model is broken.”

And for many consultancy leaders, it feels uncomfortably close to the truth:

- Sales cycles are stretching.
- Prospects are hesitating.
- Price pushback is sharper than ever.

But here’s the real story: consulting isn’t dying.
It’s splitting.

We’re in the middle of a Relevance Reset - where the firms that cling to generic promises fade, while those that sharpen their edge rise to become indispensable.

This webinar is a call to arms for consultancy leaders who refuse to fade.

Who This Webinar Is For

This is for consultancy founders and leaders who:

- Are feeling slower cycles, indecisive prospects, or pricing pressure.
- Keep seeing the “consulting is dead” narrative in their feed.
- Want to become the go-to in their category - and show clients they’re fully AI-augmented for capability and ROI.

What You’ll Learn

In this live session, we’ll show you:

  • The Relevance Reset Explained
    ​​​​​​​Why the market feels tougher, and how to flip it into an advantage.

  • ​​​​​​​Winners vs. Losers
    ​​​​​​​The difference between consultancies that are fading into irrelevance vs. those who are thriving.

  • The 3 Levers of Relevance

    • Positioning Ladder: Escape generic positioning traps.

    • Differentiation Dial: Check if you’re truly distinct.

    • AI as Augmentation, Not Substitution: How to be visibly tech-enabled without becoming a commodity.

  • The Obvious Consultancy
    ​​​​​​​
    How to make your value unmistakable, your packages irresistible, and your relevance unshakeable.

Webinar Presenters

  • Matt Hodkinson

    Founder & Strategic Positioning Consultant at Tylt

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